The UK Financial Conduct Authority (FCA) has warned Premier League clubs that supporting illegal crypto companies could expose them to liability, financial loss, and damage to their reputation.
The regulator’s warning, which raises concerns about the current deal, comes eight days before the 2026 World Cup, a window of intense global interest.
Crypto Sponsorship Money Flooded Football Around the World
Crypto companies spent £130 million ($170 million) on Premier League sponsorship last season, according to Bloomberg. Fourteen of the 20 clubs carried crypto or blockchain partners, up from eight a year previously.
Manchester City led the revenue earners, generating €408 million ($474M) in 2025, ahead of its broadcast revenue. The boom filled the gaps left by stricter gambling laws, he adds crypto trading in clubs.
The 2026 World Cup will begin on June 11 in Mexico City, Pa FIFA. The competition increases the visibility of sponsors, increasing the value of the clubs whose partners reach millions of international fans.
FCA Pursues Unauthorized Crypto Providers
The FCA has said that some unauthorized businesses may be breaching marketing rules by using the club brand to reach fans. It liaised with clubs where it identified problems and reported where necessary.
“Millions of football fans trust their club’s badge. Clubs should not allow illegal financial firms to exploit that loyalty by placing potentially damaging products in front of millions of fans,” Reuters reportquoting Lucy Castledine, the FCA’s director of consumer finance.
Follow us on Xto hear the latest news as it happens
Sports Minister Stephanie Peacock said sponsorships are difficult, but fans need to have responsible and safe partners.
A number of activities are being explored, including Manchester City contract. The manager pointed UK regulations on crypto trading which requires a valid consumer promotion.
Fans Are Experiencing A Great Loss
Consumers who use unregulated companies are at risk of losing all their money and losing access to payment options, the FCA said.
Unlike the authorized providers, these companies are outside the Financial Ombudsman and the payment cover.
The token indicates a payment, not a security guarantee.
The manager already has FCA warning list that companies can look. More information Growing support for crypto games means that the tension between money and security will continue.
With the starting dates for the FIFA World Cup 2026, the coming weeks can reveal whether the teams are reducing the contract or to protect the money they depend on.
Subscribe to our YouTube channela way to watch leaders and journalists deliver professional information
A note FCA Warns Of Risk Of Crypto Subsidies 8 Days Ahead Of FIFA World Cup 2026 appeared for the first time BeInCrypto.
